How to Attract Eco-Conscious Tenants With Organic Decor Elements

How to Attract Eco-Conscious Tenants With Organic Decor Elements

If you are managing properties, your goal is to try and put together a liveable space people will actually want to rent and knowing what eco-conscious tenants want can be important.

However, before you start, you should first try to determine your target audience, so to speak. Today, the majority of renters are, of course, young people who are just starting out in the world.

So, it’s important to keep in mind that these young people are much more eco-conscious than the previous generations and they have fully embraced the green mentality, implementing it in every single aspect of their lives. That, of course, means that you should offer them a chance to rent out green living units.

Greening up your rentals will not only boost you on the market, but it will also make your renters happier as they will finally get the chance to rent out a space that perfectly reflects their lifestyles. If you’re not quite sure how to do that, check out these tips.

Bring the nature indoors

Aside from making sure that you equip your properties with eco-friendly and energy-efficient appliances, which will only work to your advantage, you should also incorporate natural elements in your interior design as much as possible.

Natural materials such as wood, stone, brick, bamboo, jute, as well as various types of greenery, have the power to instantly transform any space, making it look and feel more soothing, cosier and homier. Therefore, implement as many of these elements as you can in your interior design, and here’s how to do it properly:

Create a statement wall with bricks

How to Attract Eco-Conscious Tenants With Organic Decor Elements
Create a statement with a brick wall and attract eco-conscious tenants. Photos credit KatarzynaBialasiewicz via

An exposed brick wall looks simply stunning.

Depending on the color of the brick you decide to use, you can pair it up with virtually any style. Use basic grey brick to make a statement wall in your monochrome living room, red brick if the living room style is a bit more rustic and yellow brick for an eclectic or industrial vibe. Alternatively, for a true Scandi vibe, you can even paint the bricks white. No matter which style you opt to go for, an exposed brick wall will work as an amazing backdrop, enhancing the natural vibe in the room.

Use wood in every room

Wood is one of the most versatile natural elements.

The raw beauty of wood makes it a highly sought-after element in the world of interior design. Wood comes in many finishes – from raw to high-gloss – which leaves plenty of room for imagination. So, don’t hide your wooden floors but expose them and make them work in your advantage. Also, consider adding a wooden wall panel in the bathroom to boost the spa-like feel. Finally, by using salvaged or reclaimed wood, you will add more character to your interior making it more sustainable at the same time.

Pay attention to rugs

Rugs are a somewhat controversial interior design element – people usually either love them or hate them – but that’s because a lot of people make the mistake of choosing the wrong kind of rug for their interiors.

The thing is that a good rug acts as the “it” element in any design and has the power to instantly boost any interior. Therefore, when choosing a floor covering option for your rental, you should check out natural jute rugs, not only to additionally accentuate the eco-friendly vibe in the space, but also to make cleaning and maintenance super easy.

Fill the space up with greenery

What better way to make the space greener than to actually fill it with greenery.

When choosing plants for your rental, make sure you go with the ones that are low maintenance and easy to take care of, as the last thing you want is to welcome your new tenants in an apartment filled with dead houseplants. You should also try to layer the plants instead of just randomly placing them throughout the space. The floors of your rental are reserved for tall plants with lush green leaves, window sills are the perfect place for smaller pants and succulents and there are amazing spider plants you can hang on the walls.

By including all of these solutions in your rental property’s interior design, you will make the space instantly look and feel more eco-friendly, which will help you significantly in attracting eco-conscious tenants and making your property more desirable on the market.

Eco-conscious tenants resources: