Potential Renters Pass On Apartments Because Of No Time To See Them

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Potential Renters Pass On Apartments Because Of No Time To See Them

Nearly 40 percent of potential renters passed on an apartment because they could not find time to see it, according to a survey by a company that does online tours.

While over 40 percent of U.S. adults have searched for an apartment in the last two years, four in 10 have passed on an apartment because they couldn’t find time to see it, according to a recent survey conducted by Zogby Analytics and commissioned by tour24

Another 27 percent prefer to take a self-guided tour with no leasing agent.

Leasing agents did not show up

The survey also shows:

  • Nearly one in four people say the leasing agent didn’t show up for their confirmed appointment
  • One in five said there were no appointments available on the days they wanted to tour an apartment
  • 30 percent stopped by the office during the weekday or weekend and the leasing office was closed.

 “We recognize that the way consumers interact with businesses has evolved and apartment buildings are no exception,” Georgianna W. Oliver, founder of tour24 and Package Concierge, said in the release.

 “tour24 offers prospective renters a way to take self-guided tours via their mobile device, so they can see the apartments and community space when it works for them. We’re focused on helping the apartment industry optimize operational efficiencies and maximize touch points with consumers, which our study shows consumers want from today’s renting experience.”

Potential renters want to see apartments on weekends

Potential renters say the weekend between 10 am to 5 pm is the most popular time for touring an apartment community.

Moreover, two-thirds of those surveyed say searching online is the most effective way to find an apartment, and nearly 75 percent of 18-29 years old said they are likely to download an app for a self-guided tour to mitigate these issues.

While the survey reveals that everyone is interested in simplifying the home finding process, there are generational insights

Millennials seem to search more extensively than their Generation Z counterparts. The study found 28 percent of Gen Zers (people born 1996 and later) looked at five or more apartments, whereas nearly double that amount of millennials (those born 1977-1995) looked at five or more apartments. Moreover, 38 percent of Gen Z said they’ve passed on an apartment because they couldn’t find time to see it, while more than half (54 percent) passed because they couldn’t find a time to visit.

About tour24 
Built by the founders and developers of Package Concierge, the leader in automated locker systems with over 300,000 users, tour24 simplifies the apartment search process by enabling on-demand appointments that extend the office hours, while automating the touring experience to increase leases for property managers, while making finding a place to live more convenient for consumers.



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